Devon Reinvents the watch

For the watch enthusiast with a passion for
innovation and ingenuity, the new must-have timepiece is the Tread 1. This
engineering masterpiece, the debut watch from the new line of timepieces from
Devon, is a big, bold, sexy declaration of independence from the status quo.
The Tread 1?s unique functionality reinvents the watch, extending far beyond the
boundaries of traditional watchmaking. The movement of the Tread 1 is a
mesmerizing display of Devon?s patented interwoven system of time belts. This
series of belts expresses hours and minutes in exacting motion, while the
seconds indicator runs in continuous motion. To ensure temporal accuracy, a
proprietary optical recognition system monitors each belt position at all times.
The sleek, bold Tread 1 has a unique aesthetic unlike any other timepiece.
Design inspiration for this luxury watch came from industrial conveyor belts and
motorcycles.
Four extremely compact microstep motors, powered by a lithium polymer
rechargeable cell that will run for up to two weeks on a single charge, drive the
movement of the four belts with efficiency, exacting power and steadfast
accuracy. The belt assemblies are mounted on a central chassis, which allows
for the perfect clearance of the moving parts and also creates the illusion that the
parts are floating within the case. Fiber-reinforced glass nylon allows for belts
that are only 2/1,000 of an inch thick